科尔尼-2024年全球奢侈品现状报告

Global State of Luxury 2024 An industry underscored by changeKearney XX/ID22“Regular Black Swan events are our norm; having a clear end goal is critical to navigatethis degree of change and disruption”Luxury CEO 2023Kearney XX/ID33Luxury Market DynamicsThe luxury players are faced with a challenging and evolving environment, with shifting markets, consumers, categories and channels1. Excludes experiential luxury categories (e.g., hospitality, cars, etc.), estimates are projecting a 5% reduction in this total based on H2 results 2. Historical market values from Euromonitor; forecasted CAGR range calibrated via various sources3. The AltagammaFoundation: True-Luxury Global Consumer Insight 2023Source: Euromonitor, The AltagammaFoundation26% of market accounted for by US& 14% accounted for byChinaExperienceExclusivityPersonalizationQualityAuthenticitySustainabilityWhat Do Consumers Value?Global Personal Luxury Goods Market is expected to generate $410B in 2023124% revenue made up by top