西蒙顾和2024年夏季旅游趋势报告英文版16页

Leisure, Tourism and Travel | Summer | June 2024Travel Trends StudyWelcome to Travel TrendsThe Travel Trends report, elaborated by Simon-Kucher, provides insights about the behaviorof the Leisure, Travel and Tourism industry.Simon-Kucher’s study provides powerful insights every 6 months that can be converted into tangible actions for companies to steer their strategy.Discover nowSimon-Kucher | Travel Trends StudyTravel Trends Study: from boom to bust as travelers’budget and needs diversifySource: Simon-Kucher Travel Trends Study. Survey conducted in April 2024, Global respondents n = 5443Budget growth varies significantly by country ranging from –4% to +9%. Growth will be primarily driven by baby boomers with greater purchasing power.The youngest travelers, with less average budget per trip are seeking international trips three times more than Baby Boomers and Gen X. 85% are more likely to travel solo.Luxury travelers engage in travel twice as frequently than other travelers, exhibiti