益普索IpsosSnap2022年美国AR消费者调查报告英文版34页

AugmentalityShiftU.S. ReportIntroduction03 - 0405 - 1415 - 2223 - 28295 Easy Ways to Get Your AR AdvantageChapter 1: The Big DisconnectThere is a rising demand for AR experiences that bring greater utility, speed and value to consumers’ daily lives. AR can fuel an extraordinary journey, from awareness to loyalty.AR can help build relationships and empower consumers and brands to make a positive impact. What can brands do now?Chapter 2: AR Across the Consumer Life CycleChapter 3: Building Authentic Brands with AR30 - 33The MethodologySnap x Ipsos: US Report | 2To understand AR, you need to experience ARFor the full experience, follow these instructions and bring the report to lifeNever used Snapchatbefore? Why not give ita try now and addressthe elephant in the room?1. Download and Open the Snapchat app2. Point your camera at the Snapcode3. Press and hold on the Snapcode on your screen to scan it4. Experience an Augmentality ShiftSnap x Ipsos: US Report | 3AR technology has evolved r