牛津经济研究院2024全球烈酒的经济影响研究报告英文版31页

SPIRITS: GLOBAL ECONOMIC IMPACT STUDY 2024SPIRITS: GLOBAL ECONOMIC IMPACT STUDY 20242024 32 2024SPIRITS: GLOBAL ECONOMIC IMPACT STUDY 2024CONTENTSForeword 4Glossary 6Key Statistics 8Executive summary 101. Introduction 14 How Economic Impact Analysis works 16 A generator of wealth, jobs and revenue 20 A global industry – a global contributor 22 2. Spirits manufacturers’ impact on the global economy 26 Spirits manufacturers – direct impact 28 Spirits manufacturers – indirect impact 30 Spirits manufacturers – induced impact 32 Spirits manufacturers – total impact 34 3. Spirits’ downstream activities 36 Spirits downstream activities – direct impact 38 Spirits downstream activities – indirect impact 40 Spirits downstream activities – induced impact 42 Spirits downstream activities – total impact 444. Spirits – global trends 46 Market overview 47 Spirits – a highly valuable drink 48 Focus – national spirits 49 Premiumisation – a long-term trend 50 Outlook to 2027 51 Headwinds