国际酒饮DrinksInternational2024年全球最受欢迎的威士忌品牌报告英文版28页

001 Cover AdmiredWhiskies24v2.indd 1001 Cover AdmiredWhiskies24v2.indd 124/10/2024 10:5824/10/2024 10:58WHISKIES2024THEWORLD’SMOST ADMIREDMOST ADMIRED WHISKIES 2024DRINKS INTERNATIONAL3EEach year we work hard to rotate a percentile of our independent voting Academy to ensure a relevant geographic and gender split, yet with just over 80brands ever gaining the Most Admired status, consistency breeds authority.Michter’s has created history, becoming the fi rst brand to win back-to-back titles at the pinnacle of The World’s Most Admired Whiskies. All brands in the ranking have three characteristics; they all produce a great dram, have a story to tell and a close connection to the trade. Michter’s excels at all three. Dating back to the 18th century, its relationship with the current bar trade is thriving, with swarms of bartenders surrounding its stand at every trade event. It’s also the top trending American whiskey in Drinks International’s Brands Report and one of the biggest ch