Salesforce埃森哲2025美国消费品行业洞察报告AI版-从生成式到代理式AI技术如何赋能企业业务增长英文版21页

Industry Insights Report: AI EditionDriving Revenue Growth and Efficiencyin the US Consumer Goods IndustryFor this report, with the help of Accenture, we surveyed 200 consumer goods decision-makers in the US to learn more about: •How fast consumer goods companies are adopting generative AI and in which business functions•What the key challenges and risks that generative AI poses •What the main use cases will be for Agentic AIThe consumer goods categories included in the report are: non-alcoholic drinks, packaged foods, health and beauty, alcohol and tobacco, pet food and care, home care, and home durables. Data in this report are from a double-anonymous survey conducted in November 2024. Due to rounding, not all percentage totals in this report equal 100%.What You’ll Find in This Report200 consumer goods decision-makerssurveyed in the US““The next wave of AI is transforming the consumer goods industry. Humans working with agents will streamline commercial and service operations, increasi