BrandFinance2024年全球电信品牌价值150强报告英文版65页

Telecoms 150 2024 The annual report on the most valuable and strongest Telecoms brands February 2024Brand Finance Telecoms 150 2024brandirectory.com/telecoms  2© 2024 All rights reserved. Brand Finance Plc.ContentsAbout Brand Finance 3Forword 4David Haigh, Chairman & CEO, Brand FinanceRanking Analysis 7Insights 18Brand Guardianship Index 24Brand Spotlight 27Deutsche Telekom 28Ulrich Klenke, Chief Brand Officer stc Group 31Faisal Almalki, Brand Management GMe& 34Hatem Dowidar, GCEOZain 42Bader Al Kharafi, Vice-Chairman & Group CEOdu 45Fahad Al Hassawi, CEOTelecoms Infrastructure 10 45Brand Value Ranking (USDm) 47Methodology 50Our Services 56Our teams have experience across a wide range of disciplines from marketing and market research, to brand strategy and visual identity, to tax and accounting. Unique combination of expertiseBrand Finance, a chartered accountancy firm regulated by the Institute of Chartered Accountants in England and Wales, is the first brand valuation consultanc