BrandFinance2024年东盟品牌价值500强年度报告英文版84页

ASEAN 500 2024 The annual report on the most valuable and strongest ASEAN brands November 2024Brand Finance ASEAN 500 2024brandirectory.com/asean  2© 2024 All rights reserved. Brand Finance Plc.ContentsAbout Brand Finance 3Foreword 4Alex Haigh, Managing Director, Brand Finance Asia PacificRanking Analysis 7Sector Analysis 16Brand Value Ranking (USDm) 28Brand Spotlights 38PTT 39Interview with Kongkrapan Intarajang, Chief Executive Officer & President, PTT Public Company LimitedCelcomDigi 43Interview with Datuk Idham Nawawi, CEO, CelcomDigiMR D.I.Y. 46 Interview with Alex Goh, Head of Marketing, MR D.I.Y.MB 49 Interview with Jose Teodoro 'TG' K. Limcaoco, President & CEO, MBCentara Hotels & Resorts 52 Interview with Tom Thrussell, Vice President Brand — Marketing & Digital, Centara Hotels & ResortsDelta Electronics Thailand 56 Interview with Victor Cheng, CEO, Delta Electronics ThailandBPI 60 Interview with Jose Teodoro 'TG' K. Limcaoco, President & CEO, BPIJollibee 64 Interview with